Summer may not be over yet, but our Fall 2011 collection is already on it's way from us to you. This season is full of Genetic classics, for both men and women, in cool, updated washes, plus includes a ton of new additions to satisfy your awesome and evolving style. We're also proud to present two design collaborations as a part of the Genetic Visionaries Series, with stylist and retailer Nevena Borissova and stylist-slash-interior designer Estee Stanley (more on this soon).

We (obviously) are excited for the entire collection, but here's a peek at some of our personal favourites:

The Shane in Matte Whisper

The Farrah in Lava

The Prep in Cocoa

The Shane in Caviar

The Lola in Midnight Navy / The Fever in Dk Alley

The JD in Forest

The Cole in Audio / The Johnny in Mojave

The Walker in Deep

The Brando in Navy / The Maverick in Tar

The Maverick in Trigger

Why don't you view the entire women's collection, men's collection, shop Genetic online or find a retailer near you?

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